How to measure the real impact of AIO/AI Mode on your clicks? (from classic CTR to AI Visibility KPIs)
FAQ
Start with 0.55/0.80 and adjust them with your vertical/language sampling.
Use a 1-question survey, seed UTMs, and post-view (24-72h lift). Triangulate.
Weekly at first; when it stabilizes, biweekly by topic.
Cross click delta + SGV/Citations + business value. What loses most and matters most, first.
